Graham Crackers in the UK: An Update

Since my posts on British Graham Cracker substitutes seem to be quite popular, I thought I’d draw your attention to a recent comment from Samantha Faulkner on my last post. According to Samantha, Tesco, the grocery store chain in the UK, is stocking Graham Crackers in their “World Food” aisle. She says this is happening in most stores, and you should find them there along with marshmallows. I checked the Tesco website, and sure enough, there are seven pages of “American Foods” you can buy from them (see HERE). Hopefully they’re all available from your local store. According to the site, a box of Graham Crackers is £5.50 (= $9.26 at the current exchange rate). The exact same box in Walmart here in the US will set you back $2.98 (= £1.77). So I think it’s fair to say you will pay considerably more for your Graham Crackers in the UK than we do over here. But if you’re desperate to try S’mores, that’s probably your best bet.

Over here, we have grocery stores with “World Food” or “Ethnic Food” aisles, usually stocked with Mexican, Indian, Asian, and British food brands. Among the Brit foods, I’ve seen Weetabix, Heinz Baked Beans, Marmite, and Hobnobs. You can expect to pay a lot more for them here than in the UK, but sometimes that extra expense is worth it for the nostalgia–or simply because there’s nothing that compares to a Hobnob with your cup of tea. The thought of American foods like Graham Crackers, Pop Tarts, and grits being shelved as if they’re some kind of exotic, ethnic food seems weird… but I suppose it’s no less strange than seeing “ethnic” Brit food over here.

I hope this is helpful to you. Happy shopping, and please let me know how you get on finding Graham Crackers, and if you buy some, what do you think?

8 Responses to Graham Crackers in the UK: An Update

  1. As far as I know, there is only two shops that have graham crackers in my city in Japan, and they are very expensive. I have bought some only a few times.

    • I find it odd that you can’t find them everywhere, since Nabisco make so many other things that are manufactured and sold internationally. From the response to my posts, I would think Graham Crackers would be more universally available. It’s a shame they cost so much outside the US.

  2. I just browsed the page of American foods and, if I was basing my knowledge of the country on the results, I would say Americans love cereal and candy. In my case, that’s actually pretty accurate :)

    I’m not sure I’ve ever seen British foods in my grocery store – I’ll have to check next time I’m in there. It’s a regional chain in a small town, though, so I’m doubtful.

    And you’re right, seems so funny to think about Pop-tarts and the like being shelved as “exotic.”

    • Kroger used to be our “go-to” place for international food, but all the Kroger stores here closed a few years ago. Now it’s either Harris Teeter (do you have Harris Teeter in VA?) or one of the small Indian/Asian food stores that might stock Brit food products.

      Can you imagine, there are Brits that have NEVER had a Pop Tart, or tried S’mores?

      • Yep, we have Harris Teeter, although I’ve never actually been in one – think the closest is about an hour from me.

        Mmm…S’mores. I am now seriously regretting not grabbing the fixins’ from the display I passed in Kmart the other day :)

  3. Pingback: The Graham Cracker Question » Colin D Smith

  4. I need to try proper S’mores soon! :D I can’t waaaiiit.

    • Well, it looks like Tescos will provide you with the complete kit: Graham Crackers, marshmallows, and Hershey bars! :) Sure, you might need to take out a second mortgage to buy them, but it’s worth it, isn’t it? ;)

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